Cheer Amusement USA

Cheer Amusement

Cheer Amusement is the world’s largest manufacturer of Soft Contained Play Units, Inflatables, Trampolines, Ninja Challenge Courses and Sealed Air Systems. Cheer is located in Nanjing, the former capital of China and employs over 2000 people, whose passion for excellence has helped make Cheer the vast company it is today.

Cheer has over 600,000 square feet of manufacturing and warehouse space and has become a powerhouse of design, innovation, and manufacturing. Cheer has thousands of customers around the globe with offices in Europe, Asia, and the UAE. Cheer also owns and operates over 100 of their own play centers located in shopping centers all across China – so they know what it takes to run a successful business!

We are pleased to announce that ALL KIDS PLAY DESIGNS will be the exclusive representative for the new CHEER AMUSEMENT USA division, selling their state-of- the-art products in the United States, Canada, and South America.

Preconceived Notions

After 20 years in the business, we know that many people have preconceived notions of Chinese products. If you had a choice to buy American or buy from China; which one do you believe will: Provide the highest quality? Last longer? Cost less? We are sure your first impulse is to ‘buy American’. However, do you know that most companies in the Soft Play industry presently imports a majority of their materials from other countries – and many from China.

Cheer in not your typical Chinese company, and we don’t want to be stereotyped. We are obsessed with being the best in the industry and we work hard to disprove those preconceived notions, to show the world that high-quality materials, craftsmanship, and great customer service do exist in China…..and does exist at a lower price!

Please view these 2 Video links that attest to Cheer Amusement and the new Cheer Amusement USA’s quality, innovation, scope and customer service capabilities:


video 1  video 2






Project Assessment

We will ask you about your venue, the square footage, theming, colors and what type of features that you want included in your facility design. We also want to know your audience demographics, a general budget estimate and your timeline to open. Any information you share with us is confidential and will never be shared – That’s a promise!

FAQ’s Here are some frequently asked questions:

Are the plastics, metals, paints and finishes Cheer uses safe?
The answer is resounding YES. We take our work seriously and have gone to extensive lengths to have all of our products tested and ASTM approved. There are no lead or lead byproducts used in any of our Cheer products.

Am I sending my money to China?
Absolutely not! Cheer Amusement USA maintains a US account with Wells Fargo Bank.

How does my equipment get to the US?
Your entire project is carefully wrapped and methodically loaded into multiple shipping containers and brought to the US by Cargo ship and then trucked to your location.

Who’s going to install my equipment?
In most cases, we include installation in our pricing and bring out a crew to ensure it all runs smoothly. In limited cases and on smaller projects, we may send a Lead Installer to work with your staff.

What about warranties and repairs?
Cheer Amusement USA carries a full 1-year warranty on all parts. In 2017, Cheer will open its first office and warehouse in North America, designed to provide parts and service our customers and be there when they need us.

We think questions like these are important and we’re proud to say that Cheer not only has the answers… we have the solutions!